9780071475587
632838
https://www.kitapvekahve.com/marketing-power-plays
Marketing Power Plays How the World's Most Powerful CEOs Reach the Top of Their Game
19.90
İkinci El
Learn the Plays
Make Your Move
- Build an IKEA-style global brand the way Ingvar Kamprad does
- Use Hans Straberg's tactics at Electrolux to sweep in profits
- Bank on thinking locally like Citigroup's Steven Freiberg
- Keep your company tuned in the way Judy McGrath does at MTV
And get in the game with the Monday Morning strategies and inside plays of the world's top business champions.
BusinessWeek Power Plays
Leadership Power Plays
Strategy Power Plays
Game On.
İkinci El
Learn the Plays
Make Your Move
- Build an IKEA-style global brand the way Ingvar Kamprad does
- Use Hans Straberg's tactics at Electrolux to sweep in profits
- Bank on thinking locally like Citigroup's Steven Freiberg
- Keep your company tuned in the way Judy McGrath does at MTV
And get in the game with the Monday Morning strategies and inside plays of the world's top business champions.
BusinessWeek Power Plays
Leadership Power Plays
Strategy Power Plays
Game On.
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